Essentia
Unleash Your Performance
Essentia
Essentia is a premium athletic supplement brand created to redefine fitness nutrition as a refined lifestyle choice rather than a simple performance aid. Designed by Typora Studio, the identity speaks directly to modern athletes and wellness-driven individuals who see health as part of who they are. The brand’s range of proteins and amino acids supports endurance, recovery, and strength — but its true impact lies in the way it communicates trust, precision, and aspiration through every visual and verbal element.
To establish Essentia as a premium, credible, and purposeful brand, the visual system was built around clarity, discipline, and modern scientific aesthetics. Geometric typography, structured layouts, and a restrained yet refined color palette create a sense of balance and strength that resonates with its audience. The packaging elevates the brand further with matte textures, subtle metallic cues, and a clear hierarchy that ensures key information is immediately accessible. By merging scientific integrity with aspirational lifestyle design, Essentia positions itself as a trusted partner in the pursuit of peak performance.